TABLE OF CONTENTS

Overview


You can now enhance your Trade Me listings by adding attributes to your products via Trade Runner. There are 2 key benefits to adding attributes to your products:

  1. Improved search results through Search Filters - If you provide additional attribute data, it can be used to provide more specific search results helping buyers find the product they are searching for more quick;ly.  
  2. Better product content for buyers to make a purchase decision - Adding additional product content is added to the description area on your product listing on Trade Me. 


NB: Listings on Trade Me Motors don't show the product content on the listing, attributes are used for Search Filters only. e.g the attributes Colour, Brand and Type were provided for this product but that information is not shown on the product listing. 


There are several ways you can add attributes to your products using Trade Runner please read this FAQ entirely to fully  understand which method applies best to your need.


Summary and Key Points:


  1. Trade Me product attributes are set at the Trade Me Category level.   For example this Trade Me category Motors» Motorbikes» Helmets, clothing & footwear» Helmets has the following attributes types and you can give values to these attributes, Brand, Colour and Type:
  2. You can set an attribute value to a single product in Trade Runner 
  3. You can set attribute values to one of your store categories in Trade Runner 
  4. You can apply category level attribute mapping using the bulk method, at the same time you can give one product within that category a different attribute value, in this case the priority will be given to the single product attribute value for that one product.
  5. You can navigate to Products - Trade Me - Marketplace Attributes tab and do your attribute mapping on that screen OR you can do it from a product page by toggling this product or this category.  If you set 'this category' on a single product page it will apply it to all products in that retailer category.  
  6. Changes made to attributes will be updated on the screen instantly, however an upload feed to Trade Me will be required to push the change to the actual listing/s.  You can do this from the Dashboard. 


Add / Map Attributes on a single product 


  1.  Go to Products - Trade Me - Marketplace Attributes and click 'Product'. The page will only display the categories that have Trade Me attributes that are available to map, so if you have products not mapped to trade me categories you won't see them on this screen.  
  2. The screen will change and you will be able to scroll and use the drop downs to set your values for that product.  As soon as you select them they are saved, the new value will be pushed up on the next upload feed to Trade Me.
  3. Use the blue Show / Hide Trade Me attributes button to show or hide attributes in the search screen, for example you may only want to only see an attribute for Brand so you will untick the others and click Update.  This setting is to show or hide attributes in your search.  It can be useful when there are several attributes and you just want to find one or two to map.
  4. Any attributes you set on this screen will be displayed for you on the actual product page in Omnivore, it will be under the Trade Me Product View section.  On the individual product page in Trade Runner you can also assign attributes by clicking Show all attributes, it has the same function to quickly add attributes to a single product and at the category level as per below:
  5. This what your attributes will look like on Trade Me, the attributes will be with Condition and Brand under the Details section:



Add / Set Attributes at the category level 


  1. Go to Products - Trade Me - Marketplace Attributes and click 'Category'
  2. The screen will change and you will see the bulk category mapping options by using the drop downs.
  3. In our example Type will be mapped to Full Face based on the Category.
  4. If you find a product in Trade Runner within that category you will see it is displayed in the Trade Me section of the product page under Product Attributes, Show all attributes, This category ta
  5. NOTE:  If you have attributes set at the individual product level the single mapping will be honoured if that same product is in a store category that has bulk mapping applied.  It will use the product level attribute mapping for that one product.